CreateAthon in Waterloo Region: Bleary eyes, bright ideas

Deadlines. Team meetings. Ideas that work, others that don’t. Such is life in the marketing world. Third-year students in Conestoga College’s graphic-design program got a taste of it Oct. 23. “This fast-paced experience really ignites the creative process,’’ Matt Piotrowski said four hours into a round-the-clock branding blitz known as CreateAthon  “The things we are designing will […]